Keep Pushing - A Website Case Study
The Creation of Keep Pushing - A Website for Gabriel Julio Gomez
Create a user-friendly website to promote comedy shows, share personal stories, and collect donations.
Tech Stack Used
Objective
A unique and inspiring vision propelled Gabriel Julio Gomez, a disabled stand-up comedian, to approach our web development team. He yearned for more than just an avenue to showcase his comedic talents; he aspired towards crafting a platform that could simultaneously narrate his personal journey, collect donations and foster audience connection. We appropriately dubbed this ambitious undertaking “Keep Pushing,” in homage of Gabriel’s resilient spirit and unwavering determination.
Discovery and Planning
Upon the initial consultation, Gabriel articulated his need for a website: one that could not only spotlight his comedy shows but also function as an avenue to share – and potentially raise funds – for the narrative of his life story. Key features he desired were as follows – a seamless donation system; space within the about me section dedicated to personal narratives; and lastly–a testimonial area where viewers could see first-hand impact from previous performances.
Style Guide
Logo
Keep Pushing
Color Palette
#EB8845
#E8C84F
#FFE4B2
#444343
#8A8A8E
#000000
Typography
Fonts
Mouldy Cheezy
Heading
Mouldy Cheezy- 90 px
Party Confity - 60 px
Body Text
Montserrat-16 px
Montserrat - 18 px
UI/UX Design in Figma
The designing process was initiated after thorough research. The research was based on understanding disabled individuals’ unique challenges and identifying their target audience. Figma design tool was used to craft a website that is visually enticing–yet equally accessible.
The colour scheme consisted of vibrant yet accessible colours, ensuring readability and inclusivity.
A user-friendly navigation system was implemented, allowing visitors to easily access comedy show details, personal stories, and the donation section.
To ensure inclusivity, the design incorporated features such as alt text for images, high contrast ratios, and keyboard navigation.
Development phase
Once the design was finalized, WordPress was opted for content management system. A responsive website was developed across various devices to guarantee an effortless experience for all users.
- About Me Section
An About Me section was created to share Gabriel's personal stories, creating a more intimate connection with the audience.
- Testimonial Integration
The website featured a dedicated section for testimonials, highlighting the positive impact of Gabriel's performances on his audience.
- Donation Integration
A secure, user-friendly donation system was integrated enabling supporters to contribute with ease.
Development phase
Once the design was finalized, WordPress was opted for content management system. A responsive website was developed across various devices to guarantee an effortless experience for all users.
- About Me Section
An About Me section was created to share Gabriel’s personal stories, creating a more intimate connection with the audience.
- Testimonial Integration
The website featured a dedicated section for testimonials, highlighting the positive impact of Gabriel’s performances on his audience.
- Donation Integration
A secure, user-friendly donation system was integrated enabling supporters to contribute with ease.
Testing and Optimization
A rigorous testing phase was conducted to ensure the website’s functionality, performance, and accessibility. Compatibility across different browsers and devices was a priority. Feedback from Gabriel and select beta users was incorporated to fine-tune the user experience.
Post-Launch
Ongoing support and maintenance were provided to address potential issues, ensuring the website consistently met its objectives. Furthermore, the content was regularly updated to maintain freshness and engagement.
Launch
Gabriel Julio Gomez joyfully lauded the team’s success in capturing his comedic style and personal journey as the “Keep Pushing” website was launched within a stipulated 15-day timeframe.
Results
– Donations have been successfully collected through the integrated system, supporting Gabriel’s endeavours.
– The website brims with positive testimonials from audience members, fostering an enriching sense of community. “Keep Pushing” manifests as a testament to the potent influence of collaboration, technology and storytelling in constructing an inclusive and impactful online presence for a singularly inspiring individual.
Client’s Testimonial
Presentation
